Project Impact
We turned IOF's annual report into a visually compelling fundraising tool that strengthened brand recognition and stakeholder engagement. The redesigned reports helped the philanthropic collaborative communicate how it's mobilizing resources to build an inclusive, equitable lean energy economy across underserved communities.
Role
Lead Creative
Industry
Philanthropy
Challenge
The original reports were informative but lacked persuasive storytelling and cohesive design. IOF needed to inspire philanthropic organizations to invest in clean energy projects that would grow local economies, create jobs, and improve community health—but the reports weren't compelling enough to drive the funding decisions and partnerships required to scale impact.
Approach
I created a consistent design system across 30+ pages that balanced data-driven insights with compelling visuals. Strategic data visualizations were tailored to engage diverse audiences—from foundation leaders evaluating funding opportunities to community organizations seeking partnerships. The design emphasized IOF's three-pronged approach: forging project pipelines, addressing permitting barriers, and developing an equitable clean energy workforce.
Result
Cohesive design system that streamlined future report production and strengthened brand consistency.
Stronger stakeholder connection through persuasive visual storytelling that positioned clean energy investment as both urgent and achievable.
Faster, more efficient annual report production process.
A fundraising-focused tool that helped philanthropy see the tangible impact of supporting clean energy in underserved communities.
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